"FOCUS"
Age group: 15-29+, teens and
young adults
Gender: Both males and
females equally
TV Shows: They are likely to
watch TV shows in the thriller and horror genre, such as Scream Queens and
others which have a lot of tensions with aspects of horror, like Scandal,
Pretty Little Liars and American Horror Story.
Films: They are likely to see at
the cinema/watch at home: Psycho, Scream, Scream 2, Scream 3, Scream 4, Black
Swan, Gone Girl, Girl with a Dragon Tattoo.
Leisure Time: In their leisure
time, they will visit YouTube, stream films via iTunes, go on social media such
as twitter and other similar platforms; eat at middle class restaurants, like
Nandos, GBK and Subway.
Clothes: Hollister, NEXT,
TopShop, H&M, Primark
Media: A recent model of the
iPhone (5S/6/6S) for internet out of there homes where they would have a top of
the range laptop to watch films and TV shows, as well to go on websites like
Amazon to buy products online for their own enjoyment.
Social Media: As well, they would
go on social media, like Facebook, Twitter, Tumblr and Instagram and use those
to post pictures and comments about their everyday lives(what they have seen in
media recently) and to keep up with their friends.
I used the NME reader profile to help me understand how to create this viewer profile.
